Audit GTM for the Agentic AI Era

Demand Karma runs structured GTM diagnostics that align investors, CEOs, and GTM leadership around the facts.

Everyone sees the same issues, the same constraints, and the same priorities.
Premium GTM Due Diligence
Red Flag GTM Audit
Agentic GTM Maturity Audit
Premium GTM Due Diligence

USE CASE

An in-depth AI era GTM review using our operator’s checklist with practical actions for investors and CEOs pre-deal, post-deal, and mid-cycle when growth stalls.

From $20,000

WHAT YOU GET

→ Full GTM assessment against 200+ capability points
→ Full data analysis, stakeholder interviews, and asset reviews
→ Agentic GTM Maturity Audit
→ AI-Buyer Behavior Stress Test
→ AI-Category Durability Assessment
→ GTM Efficiency Trajectory
→ Extreme Strength Leverage
→ Full written report + recommendations debrief
→ Priority roadmap of fixes

Red Flag GTM Audit

USE CASE

A tailored GTM review to audit certain GTM areas and answer Red Flag questions for investors, chairman, boards and CEOs.

From $10,000

WHAT YOU GET

→ Targeted GTM assessment against relevant capability points
→ Data analysis, stakeholder interviews, and asset reviews
→ Red Flag questions answered
→ Agentic GTM Operating model recommendations
→ Written report + recommendations debrief
→ Priority roadmap of fixes

Agentic GTM Maturity Audit

USE CASE

A focused review that audits the current levels of Agentic GTM maturity, by team and aspect. Providing a clear view and prioritised actions for investors, boards, and CEOs.

From $6,500

WHAT YOU GET

Agentic GTM assessment by function, broken down by:
→ Strategy
→ People
→ Execution
→ Process
→ Systems
→ Data

→ Written report + recommendations debrief

Demand Karma GTM Diagnostics
FAQs

What is Demand Karma?
What's the difference between 'Premium GTM Due Diligence' and 'Red Flag GTM Audit'?
How long does the process take?
Is there a refund guarantee?

Trusted by the best

Many of the UKs most successful VC funds turn to Demand Karma for our thorough due diligence when assessing the entire GTM revenue engine for the AI era.

Edwin is one of the best out there when it comes to advisory related to go to market / marketing in the enterprise SaaS world — both software and services. He's been invaluable to our team at @Tercera in helping diligence companies and providing super helpful guidance to our portfolio companies. His frameworks, approach and importantly style is engaging and efficient. Super thankful to work with him in prior lives and ongoing as part of his role in our Tercera Advisor Network!

Investment Manager at Octopus Ventures

Adam Said, CFA

Wouldn't hesitate for a second in recommending Ed after getting to know him during our funding round last year. The DD project undertaken was pretty unique from my perspective in the way that it got the job in hand done, but also really helped me enhance my thinking around things we should be doing at Delio post investment. Often the report output is a means to an end but Ed's work has been something tangible that we've been able utilise going forward. I continue to stay in touch with Ed as we look at other ways of working together at Delio now and in the future.

Chief Executive & Co-Founder at Delio

Gareth Lewis